| Warren's
bestselling book, "The Six Steps to Excellence in Selling" |
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The Six Steps to Excellence in Selling
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How This Book Can Be Important To You
You may be like me, self-taught and initially exposed to the go get 'em model. You may be searching for a one-stop source that affirms what you are doing well and answers questions about how to improve or overcome weaknesses in your selling efforts.
Or maybe you are new to sales and looking for a source that can teach you the whys, whats and hows in a nonmanipulative and empowering manner.
Maybe you're an entrepreneur or business owner who is looking for a holistic and honest way to begin and maintain a marketing program for your business.
Maybe you're a manager or marketing professional who works with and through salespeople, and you're wondering what this business of selling is all about and if salespeople are better than the sometimes unflattering stereotypes people carry around. (Yes, a lot better!)
Maybe you are a seasoned sales professional who is looking for a way to enhance and refresh your skills. If any of these people sound like you, or if you are looking for a simple, complete and honest step-by-step approach to the profession of selling, then this book is what you need. All of the ideas, techniques, approaches, plans and proven methods that I have shared with thousands of people in my public and corporate programs are written down for you in this book.
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