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Idea of the Week
This is a weekly column transcribed from my Radio Show. "Idea of the Week" is the segment of the show in which I explore in depth one sales technique that you can apply right away. Roll up your sleeves, and sharpen your pencil. This is an ACTION idea!
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Do Something
Do something. Pick up the phone and make a call. Introduce a new idea to a current customer. Go to your banker, accountant, or attorney and ask for a referral. Stop someone on the street and ask him to do business. Do anything.

Like I said earlier today, the secret to success is to reduce the time between receiving an idea and acting on it. So all I want you to do this week is take action on something. One thing. Not ten things. One thing. Please, for your sake and mine, do your patriotic duty and do something, especially those of us in sales.


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– Warren Wechsler



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Warren Wechsler (641) 472-7598