 Why is all of this content free? That's a good question. In over 25 years as a sales professional, the last 14 as one of North America's leading sales trainers and seminar leaders, I have been privileged to learn so much about the profession of selling from gifted salespeople, books I've read and programs that I've attended.
My greatest joy in life is when a sales person who has heard me speak, read my book or attend a company-sponsored seminar writes to me or calls me to tell me that something that I presented made a difference in his or her life. That's better than money to me! I'm only one person and cannot be touching each sales person's life at the same time one to one. That's why the Internet and this method of sharing information through my web site can be so powerful. I can reach so many more people. The sales profession and all sales people can find knowledge here to elevate the entire profession.
My pay-off comes when you tell a sales manager, meeting planner or corporate sales trainer about me and I am invited to work with your company at one of your sales meetings. The bottom line is that this web site will always be free to use.
The Radio Show
My weekly radio show, Total Selling, is one source of the tremendous volume of information that I want to make available to you, even if you missed my broadcast. Some of the best ideas from my past shows are also available as RealMedia streaming audio files. Here's a list of the available recordings.
Every week the best parts of my radio show are transcribed for this web site. Look for the Top Story, Sales Idea of the Week, and Ask the Sales Doctor segments.
Sales Idea of the Week:
This segment of the show is called the Sales Idea of the Week, and this is the idea that you can put into implementation in your business as soon as this show is over, or tomorrow morning when you get into your office. This is the practical knowledge that every salesperson can use immediately. This is the time on the show when you get out your pencils and pens and take notes because this is what's going to help you make more money and satisfy more clients.
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Ask the Sales Doctor:
I get great questions from my clients and from my listeners, either as emails or phone calls. Every week I take one outstanding question from the previous week's emails and calls, and answer it on the air in detail. I enjoy live calls as well. During my live show every Wednesday from 4:05 PM until 5:00 PM, you can call toll-free 1-888-337-2346. (That's 1-888-FFRADIO.) If your question is used on the show, you receive an autographed copy of my book, The Six Steps to Excellence in Selling.
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Top Story:
Every week on my radio show we delve deep into some particular aspect of salesmanship. This I call the Top Story. On the side bar of this page are some of the topics I've covered. These are long articles, but each one can be printed for reading off-line if you like. |
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Case Studies:
Case Studies are free worksheets that you can print and use in your sales training programs. Expand your selling skills with these excellent training tools. One of my clients reported a 12% increase in sales in one month after implementing case study #3. |
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